Big hits for Instagram Reels
By: Joshua Tecson
Due to the extreme popularity of TikTok, with the current number of users on this app to be north of 1 billion worldwide. We now get to see other social media apps make their own versions. Instagram’s version of this would be the Reels. Reels are 15 to 30 second videos intended to give the viewer a taste of the makers creativity. Being able to make Reels is a great way to market your business or product. The nice thing about Instagram’s version is that they do not limit themselves to that specific type of videos. You are able to link whatever you are promoting to the Reels.
Some of the creative things you can do with a Reel Include:
Reels don’t always have to be simple. Imagine having a professional video-editor/videographer to work with. You can then make reels even more complex and use that to your advantage. The possibilities of Reels are endless and we end up seeing some great content. Let’s talk about the wide spectrum of reels I found and caught my eye in my recommended. Some of the topics that caught my eye were fashion and dog tricks. As we can see Reels are endless and can catch anyone’s eye. A quick summary of the fashion Reel was an influencer showcasing all the clothes she bought from a company. In this situation this was free advertising for the company. Such a simple video reached out to so many people. Reels provide an easy opportunity for any beginner or pro look into the marketing department. This is also a great way to showcase small businesses, as all you really need is an Instagram account and a few hours to master making good quality Reels. This could be the next thing for marketing as it is a fun way to get the audience attached to the content you are promoting.
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